Thunderbirdのアドミッションが、
新しい動画コマーシャルを制作しました。
Today, Thunderbird graduates are
leading the way for business across the globe.
We are united by one oath:
to act with honesty and integrity,
to respect the rights and dignity of all people,
to create sustainable prosperity worldwide,
to oppose all forms of corruption and exploitation,
to take responsibility for our actions.
There are over 40,000 of us.
Amazingly, we all speak the same language.
Join us at the #1 school for international business.
Visit thunderbird.edu
In today’s world,
we need ethical business leaderships,
as has never been more apparent.
As Thunderbird graduates, we are prepared for that challenge.
We act with honesty and integrity,
we respect the rights and dignity of all people,
we create sustainable prosperity worldwide,
we oppose all forms of corruption and exploitation,
we take responsibility for our actions.
But our world needs more.
Join us at the #1 school for international business.
Visit thunderbird.edu
Today, Thunderbird graduates are
leading the way for business across the globe.
All of us believe
global business can fasten both economic prosperity and human development.
Join us at the #1 school for international business.
Visit thunderbird.edu
Today, Thunderbird graduates are
leading the way for business across the globe.
All of us believe
we need ethical business leaderships.
40,000 of us are meeting needs worldwide.
Join us at the #1 school for international business.
Visit thunderbird.edu
Thunderbirdは、
昨年秋に新しいマーケティング担当役員を迎え入れ、
新たなブランディングづくりに力をいれています。
正直、この動画はだいぶいいなと思いました。
身内ながら、「あっぱれ」です。
アメリカではこうしたYou Tubeを活用したプロモーションが流行ってきています。
動画のアップロードを無料ででき、
それが、関係者やファンによって次々へとシェアされていくからです。
特に学校のように大きな卒業生コミュニティがいるような団体では、
自ずとシェアが進むことが想定されるので、より適しているといるんでしょうね。
